Virgine Mobile Middle East

Family tag - IoT Device

Project scope

Virgin Mobile’s Family Tag gives you the chance to know where your loved ones and valuables are at all times. It provides Unlimited tracking service for Family members.

Simplicity and ease of use, every step of the way, is the essence of this type of IoT product.

The design was to match its functionality.

Virgin’s recognizable red combined with easy-to-understand product benefits and basic instructions on the packaging was a must.
It was one of those projects where you shave things off. Less Is More, and truth be told, it is one of the hardest tasks to complete in our line of work.

Virgin loved it. Consumers love it. Who knows – we might get a chance to design Branson’s space rocket or, at least, a Space Family Tag.

Some more work we did