/ BAKER BOTTS

Arbitration report

/ BAKER BOTTS

Arbitration report

With offices around the globe, Baker Botts has been serving leading industries, organizations and individuals since 1840, while staying at the forefront of emerging technologies. ZERO11 was selected to design the company’s arbitration report, which is distributed in all its offices around the world. Designed as daily newspapers, the report is not only easy to read, deliver and carry around, but has also a modern look and feel that makes it inviting and unique.

ZERO11’s aim was to add life and dynamism to what is often seen as dry and corporate, whilst maintaining a high-level of distinction and sophistication. This was achieved primarily through the imagery and typography. Robust, earthy and tactile material choices, the quality of print finishes, and the visual texture of paint contributed in finding a fairly comfortable meeting point between corporate and friendly, between a familiar professionalism and an element of the unexpected.

/ MORE WORK

/ POKE EXPRESS

The flavours of Hawaii

The project of passionate food scientists and adventurers, Poke Express brings the Hawaiian poke bowl to the lovers of raw fish.

POKE EXPRESS

/ VITALITY

Turning passion into profits

Understanding that women do business differently, one of their key focuses is to support female-led businesses.

VITALITY

/ LITTLE BANGKOK

From Bangkok streets to Dubai

To become UAE’s most liked Thai destination, Little Bangkok had to do more than master the quality and taste of its delectable cuisine.

LITTLE BANGKOK

/ LOOTAH CAPITAL

The leader in the capital market world

Combining the leadership, values, innovation, and expansion strategy of the company, it was agreed to establish the branding direction on the idea and tagline of “Navigating the Future”.

LOOTAH CAPITAL