/ ANANTARA HOTELS

Casual Thursdays

/ ANANTARA HOTELS

Casual Thursdays

Thursday nights are definitely made to unwind after a busy week and enjoy a bite and drinks with friends in a pleasant ambiance. The Anantara newly opened hotel on Abu Dhabi corniche is the perfect place to enjoy a relaxed evening and a tasty BBQ by the pool. Majestically set on the waterfront, Eastern Mangroves Hotel & Spa by Anantara is distinguished by its impressive architecture, offering guests a luxurious experience through sophisticated rooms and suites, and unparalleled refinement, amid the natural splendor of Abu Dhabi’s Eastern Mangroves district.

With a mission to make Thursday nights at Anantara the weekend plan in Abu Dhabi, ZERO11 needed to create an ad that was attractive enough to stick in people’s minds and let them associate their Thrusday nights with the name of Anantara. For that, a lively magazine ad was created using carefully selected fonts and visuals to create a dreamy and stimulating mood at once. The ad was adapted to a street banner, covering print and outdoor exposure in Abu Dhabi.

/ MORE WORK

/ GALLUS

Authentic French rosisserie

When a new organic chicken brand flies all the way from France to Dubai to dazzle the gourmet palates, it definitely deserves a warm welcome.

GALLUS

/ LOOTAH HOLDING

Navigating the future

Combining the leadership, values, innovation, and expansion strategy of the company, it was agreed to establish the branding direction on the idea and tagline of “Navigating the Future”.

LOOTAH HOLDING

/ LOOTAH PROJECTS CONSULTANCY

Set sail for success

Selected to work on the communication of the brand, ZERO11 designed a modern communication materials that reflected innovation in every way.

LOOTAH PROJECTS CONSULTANCY

/ O2 LIFE

Breathe in the benefits

For its launch campaign in the UAE, the new oxygen therapy concept needed a branding strategy and identity that could accurately communicate the importance and impact of the product.

O2 LIFE